natasha bahrami
Founder | The Gin Room | Global Spirits Educator
Guest Intro:
Natasha Bahrami didn’t just open a bar. She built a movement.
As the founder of The Gin Room in St. Louis and the driving force behind Gin World, Natasha has taken a misunderstood spirit and turned it into a global conversation rooted in education, experience, and community.
What started as a bold idea in a market that didn’t drink gin has grown into one of the most recognized gin destinations in the country, with over 400 bottles behind the bar and thousands more in her private collection.
But this isn’t just about gin.
It’s about challenging assumptions, building trust, and creating spaces where people feel comfortable exploring something new. From growing up in a family-run immigrant restaurant to becoming an internationally recognized leader in spirits education, Natasha’s story is about following curiosity, leaning into what others overlook, and building something that connects people across cultures and cities.
Links
Topics That Discussed on Podcast
➤ Why she chose gin when everyone told her not to
➤ Turning a “non-market” into a growing category
➤ Building The Gin Room into a nationally recognized destination
➤ How trust is built one experience at a time
➤ The evolution of gin from overlooked to expansive
➤ Why passion and curiosity often lead to unexpected expertise
➤ The mindset behind building something that didn’t exist before
"There is a gin for everybody. You just haven’t found it yet."
FROM DOUBT TO GLOBAL MOVEMENT
A conversation about building something no one believes in yet, and turning it into something people travel for.